A|X Armani Exchange

Store in Berlin

In Berlin at Kurf├╝rsterdamm 29, one of the most visited streets of the German capital in the district with the highest concentration of fashion shops and entertainment destinations, the first A | X Armani Exchange store in the city is born.

The shop, which extends over two floors for a total of 300 sqm of sales area, fits perfectly with the architecture of the pre-existing building, dating back to the 19th century and characterized by a large double-height central showcase showing the large illuminated letters A and X, the brand’s hallmark.

Plan, in the role of PCM, developed in synergy with the Giorgio Armani group the project based on the A | X Armani Exchange concept.

The interior features natural oak slatted walls that are the supporting elements of the product displays, wooden and resin floors and video walls.


CustomerGiorgio Armani S.p.A.LocationBerlinArea300 sqm + 150 BHO sqmYear2022Our taskProject Management, authorization process, architectural and plant design, construction management, security coordination